{"id":7373,"date":"2023-01-13T13:31:52","date_gmt":"2023-01-13T08:01:52","guid":{"rendered":"https:\/\/razorpay.com\/learn\/?p=7373"},"modified":"2023-01-13T16:02:09","modified_gmt":"2023-01-13T10:32:09","slug":"your-guide-to-creating-online-video-tutorials","status":"publish","type":"post","link":"https:\/\/razorpay.com\/learn\/your-guide-to-creating-online-video-tutorials\/","title":{"rendered":"How to create online video tutorials: A step-by-step guide"},"content":{"rendered":"
Creating online video tutorials is not just beneficial; it’s easy!<\/em><\/span><\/h5>\n


\nThey say a picture is worth a thousand words. But what about a video? A video is worth <\/span>a million words<\/b>.\u00a0<\/span><\/p>\n

Over the years, digital video has become the most popular training and education dissemination tool. With attention spans becoming shorter, more people watch videos to accomplish their tasks instead of reading articles. According to <\/span>TechSmith<\/span><\/a>, 83% of folks would rather watch videos than access instructional content via text or audio. Many organisations have begun to invest in videos as part of their content strategy.\u00a0<\/span><\/p>\n

At Razorpay too, we realised that many users wanted <\/span>video walkthroughs for integrations<\/span><\/a> and not lengthy articles – we heard and delivered. And users loved it! With our first 3 integration videos, we recorded a decrease in integration-related support tickets by more than 50%!<\/span><\/p>\n

But how to start with video creation? What points should one keep in mind? This blog covers all that and more.<\/span><\/p>\n

Pre-work<\/span><\/h2>\n

Some groundwork is essential before you start creating a video, such as identifying your target audience and defining the success criteria.<\/span><\/p>\n

Define Target Audience<\/b><\/h3>\n

Understand the audience for whom you are designing this video.\u00a0<\/span><\/p>\n