{"id":1688,"date":"2019-10-25T11:08:54","date_gmt":"2019-10-25T05:38:54","guid":{"rendered":"https:\/\/razorpay.com\/learn\/?p=1688"},"modified":"2023-01-27T11:49:55","modified_gmt":"2023-01-27T06:19:55","slug":"customer-success-testimonials-razorpay","status":"publish","type":"post","link":"https:\/\/razorpay.com\/learn\/customer-success-testimonials-razorpay\/","title":{"rendered":"Customer Testimonials Generate 5x Revenue from Every Customer, Every Visit"},"content":{"rendered":"

A lot of people don’t understand how arduous it can be to coax someone to open their wallet for the first time to an unknown website, business or tradesperson.\u00a0<\/span><\/p>\n

Especially in the age of customer reviews and testimonials, which helps them to make a purchase decision, people aren’t taking chances anymore. And today, the most significant part for the success of businesses are testimonials from loyal customers that support your credibility and expertise.\u00a0<\/span><\/p>\n

Also, most compelling remarks don’t come from sales representatives, but genuinely happy customers.\u00a0<\/span><\/p>\n

Importance of customer testimonials\u00a0<\/b><\/h2>\n

Using testimonials strategically to promote your business can increase online visibility and strengthen your reputation.\u00a0\u00a0<\/span><\/p>\n

For instance, when was the last time you bought a gadget or looked over the internet for the next PlayStation to release. Where did it all begin?\u00a0<\/span><\/p>\n

Like every other customer, you hovered over reviews, right? Because reviews are the unadulterated word of mouth from genuine folks, who are happy or pissed with the customer service.\u00a0<\/span><\/p>\n

Most importantly, they are not fluffed up with marketing lingos and senseless jargon, but straight from the mouth of people just like you.\u00a0<\/span><\/p>\n

It’s no rocket science with B2B consumers, and they too go through testimonial videos or reviews by another product user to figure if their investment is going to be worthy.\u00a0<\/span><\/p>\n

To help you further, we have a few tips to get you started.\u00a0<\/span><\/p>\n

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  1. Inspire your customers to write reviews about their experiences with your product and support team. Although many excited customers would voluntarily do a review of your product suite, there’s no harm for that extra push. For example:\u00a0<\/span><\/li>\n<\/ol>\n

    Truly designed and built for developers. Integrating Razorpay was a breeze, and we must’ve spent about 30 mins doing it! Unquestionably <\/span><\/i>the only Indian payment gateway truly designed and built for developers<\/span><\/i><\/a>. <\/span><\/i>Kailash Nadh, Head of Technology, Zerodha<\/i><\/b><\/p>\n

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    1. Use your resources or hire an agency to create customer testimonial videos by asking your clients for a humble endorsement. Because as opposed to written testimonials, videos will tell a story and that can entice your audience in knowing you better.<\/span><\/span>