{"id":1255,"date":"2019-08-30T15:20:11","date_gmt":"2019-08-30T09:50:11","guid":{"rendered":"https:\/\/rzplearn.com\/?p=1255"},"modified":"2020-06-03T10:50:23","modified_gmt":"2020-06-03T05:20:23","slug":"quora-marketing-for-business","status":"publish","type":"post","link":"https:\/\/razorpay.com\/learn\/quora-marketing-for-business\/","title":{"rendered":"Here\u2019s the Next Big Thing: Quora Marketing for Business"},"content":{"rendered":"

These days when you google a topic to find an answer about something, have you ended up reading an answer on Quora? Or even further, have you opened the Quora app and did not realise how time flew by? This is the power that the booming platform of Quora has!\u00a0<\/span><\/p>\n

Quora entered the market about eight years back and it has kept widening its offering since then. Something that just started off as a question-answer platform today has about 400 million monthly active users.<\/span><\/p>\n

Read this article further to understand how can you use Quora marketing for business and make the best of all your efforts!<\/span><\/p>\n

Before you start Quora marketing for your business\u00e2\u20ac\u00a6<\/h2>\n

First things first, one of the most important steps is to create an account and fill the pre-requisites<\/span><\/p>\n

1. Creating your Quora account:<\/strong> Start this exercise by creating your Quora account, if you already don\u2019t have one. You can choose to sign up via Google, Facebook or simply by your email ID.\u00a0<\/span><\/p>\n

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PS: <\/i><\/b>Always use your real name and photograph and make sure to give it a human touch! This will help you increase your credibility. <\/span><\/p>\n

2.\u00a0Follow your interests:<\/b> Now that you have created an account on Quora, you will be prompted to follow a minimum of 10 topics that match your interests.\u00a0<\/span><\/p>\n

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3.\u00a0Follow Spaces: <\/b>Quora has recently launched something called Spaces. These are communities that share the same interests. You can choose to be a part of some or simply skip the step.<\/span><\/p>\n

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4.\u00a0Let people know your expertise:<\/b> Within seconds, your account will be created. The next step is to add your areas of expertise.\u00a0<\/span><\/p>\n

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Tip:<\/i><\/b> Add the topics you know well about. Remember, you will see what you choose!\u00a0<\/span><\/p>\n

5.\u00a0Update your profile:<\/b> One of the prerequisites before you consume and share knowledge is to add basic details about yourself. Update your profile photo and add your employment and education details. Be authentic about yourself!<\/span><\/p>\n

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6. Build your network: <\/b>Now that you are all set with your profile, get in touch and connect with people who share the same interests as you. Also, explore and understand what your target group is looking for and once done, start answering!\u00a0<\/span><\/p>\n

There you are! Welcome to the world of questions and answers.\u00a0<\/span><\/i><\/p>\n

If you are new to the platform, here\u2019s a quick glossary to help you navigate well. For the ones who are already busy answering, get a quick recap!<\/span><\/p>\n